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FRSVISION's management team embodies a standard of excellence and insistence on continuing innovation that is unparalleled in its field. Efficiency, reliability, impeccable service, and a commitment to always going beyond the call of duty FRSVISION. The team's dedication to creating an outstanding experience for each client sets a high standard for each and every one of FRSVISION's employees.



Marcos Mendiuk
CEO & CMO (Chief Marketing Officer)
Marcos Mendiuk, a co-Founder of FRSVISION, was a pioneer in the ECR business in Israel. Since 1973 Marcos was marketing TOWA ECR. In 1976 Marcos founded ENMAR which imported CASIO ECR to Israel. ENMAR was responsible for many developments for CASIO JAPAN, including the LCD mechanism. In 1992 ENMAR developed a unique POS system, Windows based, for restaurant, and became popular in the hospitality industry. In 1996 Marco founded Mc-Mercury and imported CASIO ECR and Hand Held terminals.
Marcos Mendiuk is a DALE CARNEGIE graduate.


Ariel Gordon
Customer Services and Integration
Ariel Gordon has over 10 years of experience in accounting and finance. Before joining FRSVISION 3 years ago, Ariel Gordon managed Argentina's Jewish school centers.
Ariel Gordon has a BA in finance and accounting.


Jonathan Papini
Executive VP, COO (Chief Operating Officer)
Mr. Jonathan Papini has been evolved in the technology industry since 1983. While and after graduating from the Technion (The Israeli Institute of Technology), he developed programs for management and inventory for FIBRONICS, ELBIT & ELSCINT. He also developed an application generator for BINAR (a TADIRAN company) which was sold to the market and was practically the first of its kind. In 1986 he founded OFEK which supplied custom hardware and software solutions, and still exists today. Projects like controlling hospitals, managing businesses and communications were OFEK's main business.In 1995 OFEK started the development of the Windows platform and by 1999 had more then 700 clients. In 2000 OFEK developed a POS solution for Domino's Pizza Israel, This unique solution which connected all of Domino's branches to their head office is still operational. Mr. Jonathan Papini has a B.Sc in electrical engineering


Guy Brandwine
CTO (Chief Technology Officer)
With over 15 years of experience, Mr. Brandwine is one of the leading experts in the POS software market.
Guy Brandwine joined Mr. Papini at OFEK and together they developed the platform of FRSVISION's 4th generation application generator.
Mr. Brandwine is responsible for the unique solution for Dominos Pizza Israel, and is also responsible for leading POS projects like: Dominos Pizza, Pizza Hut and KFC ISRAEL.


Avi Ben-Itzhak
R&D Executive
Mr. Avi Ben-Itzhak is an entrepreneur and a leader of software companies. Mr. Ben-Itzhak was the founder and CEO of A.R.I which was involved in agricultural technology. After 3 years Mr. Ben-Itzhak founded LIRAM LTD, and developed solutions for fixed assets management and accounting management. LIRAM LTD was under Mr. Ben-Itzhak's management for 15 years. Before founding FRSVISION, Mr. Ben-Itzhak was managing R&D LTD which developed software tools for handling a production line, and managing retirement homes. Mr. Ben-Itzhak has a B.A in economics and business management, and is a practical electronic engineer. Mr. Ben-Itzhak has many years experience in founding and leading projects, and is an experienced entrepreneur.


Moran Rozenberg
Product Development Manager
Moran Rozenberg has over 7 years of development and product management experience. Mr. Rozenberg is responsible for creating products like FRSVISION's Retail POS, and FRSVISION's Pocket POS solutions.
Moran Rozenberg has a M.Sc. in computer science.





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